WUNRN
GLOBAL GENDER INEQUALITY AWARENESS
AD CAMPAIGN FROM UN WOMEN
October 18, 2013
Though
women’s status across the world has improved over the last few decades, we’re
still largely second-class citizens in comparison to men: we make less
money, have more difficulty accessing education and affordable healthcare and
face much more violence than our male counterparts.
To emphasize the extent of global gender inequality, UN Women–an arm of
the U.N. that focuses on women’s issues–has created a powerful
advertising campaign that uses data collected from Google on the
most popular search terms. As it turns out, the most popular Google queries are
indicative of entrenched sexist attitudes that still persist today.
Gute Werbung/UN Women
Gute Werbung/UN Women
Gute Werbung/UN Women
Gute Werbung/UN Women