WUNRN
AlterNet
/ By Sarah
Seltzer - March 22, 2011
NEW
MOVEMENT ADDRESSES CHALLENGES OF BODY IMAGE
Everyone
knows poor body image is a problem. A new movement wants to stop talking about
it and do something to actually change our culture.
A woman
prepares to use a treadmill.
Photo Credit: AFP/File - John Macdougall
Dangerous diets and detoxes, airbrushing anxiety and celebrities
under scrutiny, shady plastic surgeons, eating disorders, low self-esteem and
depression are all linked in a culture that causes women to feel shame about
their bodies. And thanks to global media and an increasing worldwide lens on
appearances, this kind of shame and sickness in different but related forms,
has spread far beyond the western world to women around the globe, and to men
as well.
Most everyone who has stood in front of a mirror and compared the
reflection there to an impossible ideal acknowledges this is a problem. But for
many, just identifiying the problem and talking about it is no longer enough.
Women around the world want to stop hating their bodies, but they’re up against
a cultural behemoth, led by a beauty, plastic surgery,
diet and fashion industry--not to mention secular and religious patriarchal
authorities that are invested in shaming women, and it’s not exactly easy. So
how to move from consciousness-raising to movement building?
The leaders at the Women’s
Therapy Centre Institute, a prestigious group founded in the late
70s and early 80s in
The Women's Therapy Centre Institute - http://www.wtci-nyc.org/
They were thinking big when they started talking with Courtney E. Martin, a writer and activist
who has been at the forefront of this issue in recent years, and had also been
seeking to move her body image work in a more action-oriented direction. As
Martin wrote in her book “Perfect Girls, Starving Daughters,” the process of plucking,
primping, dieting, exercising, and striving to conform to beauty standards--and
hating themselves when they inevitably do not (who can live up to perfection
itself?)--sucks up much of women’s time and energy that could be used to affect
positive change for themselves and others. “It becomes difficult to take actual
action against a culture that is so toxic for women and girls,” she says,
explaining why she was eager to find ways for women to channel their “pain into
activism.”
With so many leaders thinking the same thing, the idea for
an international series of summits at which participants could "take back their
bodies" took solid form. Convened by the WTCI and called
“Endangered Species Women,” the concept behind the movement was that women who
aren’t affected by negative body image stereotyping are becoming rare, even
endangered. Throughout March, the summits have been and will be held in
“They all have their own flavor,” says Martin of the international
conferences. “Our hope is to sort of harvest as many good ideas as we can, put
our fingers on the pulse that comes out of the different conferences, and then
come together to create an international campaign.” The conference in
Clearly, the momentum sought by the organizers is present. The
To the “movement-building” end, conference organizers
sponsored a contest
called “Loved Bodies, Big Ideas” which invited participants to come up with
concrete, replicable, activism-oriented ideas that would actually
make a difference for changing body image. They got well over 100 submissions
from participants of all ages and stripes. But the three winners were flown out
to
One winner proposed new training to educate medical students about
the psychological and social context that accompanies weight and fat--far
beyond BMI measurements and a clinical approach. This training would increase
doctor's sensitivity and also help patients be able to find supportive caring
physicians who don't stigmatize them for their size, focusing on health instead
of pounds.
To attack the culture of false ideals, another participant came up
with a “reality stamp”--a certification to be used for media products that
don't alter their images with airbrushing or photoshopping. As Martin says, it
would give “leverage” to consumers but by celebrating the good media
outlets rather than decrying the bad ones. This idea seems to have
potential to gain traction, considering that some media outlets are already
self-advertising as photoshop-free, sensing a consumer backlash.
The third winner is an idea for local art that would channel the
kind of work done by the Vagina Monologues, but focused on bodies as a whole.
“The body outlaw theater projects” would be theater projects for
campuses, commuity centers, religious institutions to put on themselves, nuch
as the vagina monologues have, with instructions on how to do a community
theater project around body issues that go far beyond fat issues to include
age, ability, and other prejudices that come up when striving to accept a
diversity of bodies. The project would also interface with community groups to
channel the energy created by the art into activism.
These ideas are the tip of the iceberg--and even for those of us
who don't think about body image or personal health in a political context,
they're extremely relevant. The war on women being perpetrated by the GOP
at the state and national level, with bill after bill being introduced at
lightning speed curtailing women’s control over their own bodies, is intimately
connected to this personal issue. If we allow racism, sexism, and negative
imagery to affect how we think of our bodies, how can we come together to
protect them from pernicious laws and policies?
"Activism around the issue of body diversity is a very easy
stepping stone to fighting racism and supporting reproductive justice,” says
Martin. Without an overarching analysis, women (and men) are prone to think
“this is my problem, this is my messed up body,” she says. “So to put it in a
political and social context is totally imperative."