WUNRN
Film Segment Link: http://www.covergirlculture.com/
COVER GIRL CULTURE - Documentary
Film - Women Make Movies WMM
Advertising - Marketing Beauty -
Impact on Girls & Women -
Health - Self Esteem - Sexualization
- Media Images
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Cover
Girl Culture
Awakening the Media Generation
A
film by Nicole
Clark
2009,
80 minutes, Color, DVD
Order No. W09979
Being
thin, pretty and sexy brings happiness. Style over substance. Young girls
receive these messages hundreds of times each day. But who sets these
impossible beauty standards—and how can they be changed? In this eye-opening
documentary, filmmaker Nicole Clark, a former Elite International fashion
model-turned champion for young girls and their self-esteem, gets in the face
of advertisers and fashion industry leaders and calls for something new:
integrity and responsible media for our youth.
COVER GIRL CULTURE pairs images of girls and women in television and print ads
with footage from the catwalks and celebrity media and juxtaposes shocking
interviews with models and editors from major magazines like Teen Vogue and
ELLE with revealing insights from parents, teachers, psychologists, body image
experts and most importantly, the voices and heartfelt testimonies of girls
themselves.
With rarely seen access into the beauty, fashion and advertising industries,
the film addresses issues like today’s increasingly invasive media and
sexualization of girls and how consumer culture serves to disempower young
women. An important examination of how advertising and the cult of celebrity
have deeply and negatively impacted teens and young women, COVER GIRL CULTURE
is a wake-up call for consumers and everyone affected by media.
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