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Direct Link to Article:

http://www.grc.ae/data/contents/uploads/countering-negative-image-arab-women-arab-media_606.pdf

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http://www.grc.ae/?Search=&frm_title=&frm_action=detail_book&frm_module=contents&frm_researchprogramid=14&p_id=&sec=Research+Programs&book_id=51235&frm_pageno=&sec_type=d&isgrc=&frm_type_id=&override=Research+Program+Detail+%3E+Countering+the+Negative+Image+of+Arab+Women+in+the+Arab+Media%3A+Toward+a+%E2%80%9CPan+Arab+Eye%E2%80%9D+Media+Watch+Project&op_lang=en

 

Countering the Negative Image of Arab Women in the Arab Media: Toward a “Pan Arab Eye” Media Watch Project

 

By: Rasha Allam

Publication Date: June, 2008

Publisher: Middle East Institute

 

Abstract: Media has a powerful effect on people, who subconsciously adopt and internalize attitudes, beliefs, and values presented graphically or textually. People are unaware of how much they are manipulated by the glamorous or subtle messages conveyed through a variety of media. Television, movies, magazines, newspapers, and radio advertisements are trying to sell people various products, and people also buy into — perhaps without fully realizing it — beliefs and attitudes that govern their lives, as well as their way of thinking. Newspapers, television, and radio carry a variety of messages and views on issues that affect women and their portrayal. According to the Nigerian feminist Molara Ogundipe-Leslie, “The power of the media to make and unmake the image of women, to hasten or retard the progress of women in society, cannot be denied or underestimated.”

 

 

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